Schematic of Thinking Machine Brain Map (2008)

Chalk on blackboard, 8 ft x 4 ft

This is a drawing on a blackboard that was used to map out the core ideas that the program for the Field Studies V1 robots had to embody in their design. This blackboard drawing became the source material for a lecture explaining how the system works. The artificial life algorithm is theoretically based and was never actually coded as a robot. It is really a drawing to push the limits of psychological ideas to take into account the creation of an artificial being that lives in a community of robots.

Andrew MacDonald

With more than 20 years in marketing leadership, Andrew brings a clarity-first approach shaped by his early career in the non-profit sector. At World Vision Canada, he managed multi-million-dollar campaigns and drove donor retention strategies; later, at Opportunity International Canada, he built an in-house creative team that delivered innovative, cost-efficient marketing across the country.

Those experiences taught him that effective marketing isn’t about flashy tactics — it’s about strategy, efficiency, and measurable ROI. Today, Andrew applies that discipline to help entrepreneurs escape the “marketing swirl,” invest smarter, and grow with confidence through the Kasama Method™.

Clients describe him as a trusted partner who asks the big questions, simplifies complexity, and always walks alongside them with solutions. He’s passionate about blending strategy and technology in ways that make growth achievable for small and mid-sized businesses.

Beyond Kasama, Andrew gives back by advising local charities and serving on community boards. At home in Quinte, he and his wife Katrina are raising two kids — and when he’s not strategizing for clients, you’ll find him planning the next family beach trip or catching up on post-apocalyptic TV shows.

http://www.kasama.ca/
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Schematic of Parabolic Behaviours (2011)